The Ruff Ryders take you on a gritty journey through the hardened New York and Baltimore streets. The CEO's (Dee & Waah) along with rap superstars DMX, EVE, and others tell of their struggles in the hood to become the top-selling rap label in the record industry. Death before dishonor!

• Ventura Distribution
• DMX
• Eve
• Drag-On
• Swizz Beatz
• Dee Dean
• Waah Dean
• The Lox
• Infa-Red